Bring your own PostHog. RankUp reads the engagement — bounce, scroll depth, dwell time, return visits — right beside your search numbers, and counts the visits coming from AI assistants.
Why behavior matters
Search data tells you people arrived. It can't tell you they read a word, or left in the first scroll. Put behavior beside your search numbers and a page with traffic but no engagement stops hiding in the averages.
AI referrals
RankUp counts the sessions arriving from ChatGPT, Perplexity, and other AI assistants — by page, and whether they convert once you've set a goal.
A real number from your own analytics — never an estimate dressed up from impressions.
Lyra on the report
On the performance report, ask in plain language: where visitors drop off, whether they come back, which pages AI cites and convert. Lyra reads your PostHog data and answers from what's really there.
You connect the PostHog you already run — credentials encrypted, stored under integration settings. RankUp reads aggregates from it, never your raw event stream. Your analytics stay in your account.
Where it fits
The PostHog layer isn't a separate tool to check. It sits inside the two surfaces you already work from — your monthly report and your audit.
Book a call and we'll look at your numbers together — search and behavior side by side, on your own pages.
Before you connect
Yes. RankUp connects to the PostHog you already run — you add your own credentials once under integration settings. It's open to every workspace, so there's no waitlist to get on.
No. Your credentials are encrypted, and RankUp reads aggregates from your PostHog — never your raw event stream. Your analytics stay in your own account.
Sessions arriving from ChatGPT, Perplexity, and other AI assistants, counted by page — and whether that traffic converts once you've set a conversion goal. It's a real number from your analytics, never an estimate dressed up from impressions.
No. The behavior layer is read-only. You see the data and ask Lyra about it; any edit still shows up as a visible diff. Nothing changes off a behavior signal on its own.
On your monthly performance report, sitting next to your search numbers, and it's part of every content audit. The performance report is where you read it and where Lyra reads it with you.
The visual behavior view is rolling out. Today you connect your PostHog and explore your behavior and AI-referral data by asking Lyra on the report — she reads it and answers from what's really there.