Analyzing One Page at a Time is
Tedious, Isn't It?
Generate in-depth, action-focused content optimization checklists, without wasting hours manually analyzing pages one by one.
Why Should You Use RankUp for Content Optimization?
Highly Actionable
Each checklist is packed with precise, data-backed tasks, so writers and editors know exactly what to do and how to do it right.
Insights from the Hidden Depths
Instead of just showing you what everyone else sees, RankUp digs deep into SERPs, AI overviews, and competitor content to surface unique angles and strategic opportunities most don't have the time to uncover.
Insanely Scalable
Doesn't matter if you generate one or 15 briefs at once, the workflow takes roughly the same time (~10–20 minutes).
How Does RankUp's Update Briefs Workflow Work?
SERP Analysis
The workflow starts off with deep analysis on the SERPs:
- Identifying top competitors to learn from
- Breaking down and analyzing their structure
- Analyzing their subtopic prioritization strategy
- • Fetching each page's ranking keywords
- • Comparing the keywords against the competitor's content to identify how subtopics were integrated, which ones prioritized, and what were the results
- Analyzing competitors getting featured snippets - what did they do right?
Creating Our Subtopic Prioritization Strategy
Competitor subtopic analysis is coupled with the page's GSC data analysis to identify best opportunities to optimize for certain secondary keywords, that are gaining momentum in the GSC data or bringing great results to competitors, and would bring more traffic when covered better.
GSC Data Priority
GSC data will hold more weight than competitors' data and the system will prioritize keywords/subtopics that are seeing positive impressions/clicks movements in GSC.
This will make sure that subtopics, that are already getting recognized by Google for the page, are getting prioritized in the content to rank even higher for these queries.
Implementation Checklist
All research and analysis is converted into actionable checklist items that ensure every ranking factor is accounted for:
Keywords
Previously done subtopic prioritization will be created into actionable checklist items that instruct the writer on how to target these subtopics effectively.
Checklist items are enriched with prioritization decision-making, and specifications for where and how to cover these subtopics effectively.
Direct Answer
For LLM and RAG systems to pick answers from your content, they have to be as direct as possible. Our system analyzes each heading and the answer below it, comparing it with competitor answers, and attempts to provide the most direct answer possible.
Unique Angles
RankUp analyzes what competitors miss and combines it with your company's unique info to suggest standout angles that make your content impossible to ignore.
AI Overview Optimization
By dissecting the sources behind AI-generated summaries, RankUp reveals what it takes to get featured and turns those insights into clear, easy-to-follow optimization steps.
Internal Link Opportunities
RankUp finds high-impact internal link opportunities from related pages and tells you exactly where to place them, with context, anchor text, and link location all mapped out.
SERP Features
Our workflow spots high-visibility SERP features like People Also Ask and Answer Boxes, then gives you precise steps to optimize your content to show up in them.
Standard SEO Best Practices
A built-in checklist of fundamental SEO tasks, enriched with tailored writing tips and real competitor examples. These checklist items are checked off automatically if the content is already following them.
AI Suggestions
Covers everything else that matters by spotting competitor blind spots, recurring themes, and standout patterns.
This research-backed checklist makes sure every ranking factor is accounted for.
Implement Fast with Writer Agent
The checklist is integrated into the editor and linked to the content. Choose what checklist items to implement and let RankUp's Writer Agent do the heavy lifting.
Looking to get key insights into how your content is performing without needing to spend hours analyzing raw data? Check out RankUp's Performance Reports feature!
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